Posts tagged Steven Schussler
Review of Stevens Book from Former VP & GM of WKAT Radio
Nov 8th
Sid Levin, the Former VP and GM of WKAT Radio “CBS” Affiliate in Miami Florida writes a review of It’s A Jungle In There. This is the gentleman who wound up giving Steven Schussler his first job in Broadcasting!
“Many years ago, the young man in the Superman costume and I worked in the radio business together. I knew then how special he was and his remarkable career has proved me right. And now he has written an “how to do it” in an intense, helpful, instructive book that is also great fun to read.” Sid Levin
Jim Pawlak of Dallas Morning News Reviews It’s A Jungle In There Business Book
Nov 8th
Steven Schussler, the creator of Rainforest Cafe and other theme restaurants, shares his Five Ps of successful entrepreneurship: personality, product, persistence, people and philanthropy.
Chapter 7, “Be Excellent or Be Gone,” opens with this question: “Are you willing to take the extra time to create a product of service that is excellent rather than acceptable?”
Two plaques on the wall remind Schussler of what every business owner needs to remember: “When you’re out of quality, you’re out of business” and “The noblest search is the search for excellence.” Mediocrity shuts down businesses quickly.
Chapter 8, “Sweat the Small Stuff: The Importance of Paying Attention to Detail,” says that while the big picture is important, you need to have customer’s eyes. What do they see when they walk into your establishment?
You need to have employee’s eyes, too, because staff won’t treat customers better than management treats them.
Jim Pawlak reviews business books for The Dallas Morning News.
http://www.dallasnews.com/sharedcontent/dws/bus/stories/DN-p2books_31bus.ART.State.Edition1.2490cc7.html
Steven Schussler Talks Business with Fox Business Network
Nov 3rd
http://www.youtube.com/watch?v=HdDvRxdzSAA
A mouthful of Minnesota
Nov 1st
A Mouthful of Minnesota
Steven Schussler orchestrated some pretty impressive conversions since he jammed the front end of a 1957 Chevy above the front door of a Minneapolis nightclub 27 years ago. Read more…
By Jeff Strickler of the Star Tribune
Leading Blog Building A Community of Leaders
Nov 1st
Anyone that has ever been to the Rainforest Café, knows it’s a treat. Created by Steven Schussler, the Rainforest Café holds the record as one of the top-grossing restaurant chains in the world and was the first restaurant concept to be featured at every Disney theme park worldwide. Schussler shares in It’s a Jungle in There, what it takes to make it happen and the lessons he learned that can be applied to your dream.
Schussler embodies the five Ps of successful entrepreneurship—Personality, Product, Persistence, People, and Philanthropy—that he teaches in the book. He writes, “As a leadership quality, one’s own passion is what galvanizes others into action.” Passion and persistence has played a big part in everything Schussler has done. It’s “not going through the motions but going through with the emotions.”
Steven Schussler Interviews 23 Year Old CEO of Man Cave on MN Business Back Talk Issue
Oct 29th
Minnesota Business BackTalk November 2010 Issue Steven Schussler interviews Nick Beste, 23 Year Old CEO of Man Cave…check out full article on Schussler Creative Inc. website http://www.schusslercreative.com/press_articles.html
Bloomberg TV Interview, New York City, NY October 26, 2010
Oct 28th
Steven Schussler, chief executive officer of Schussler Creative Institute and founder of the Rainforest Cafe, talks about his book “It’s A Jungle In There” Inspiring Lessons, Hard-Won Insights, and Other Acts of Entrepreneurial Daring …
It’s A Jungle was covered in The New York Times!
Oct 13th
Gene Marks of the New York Times wrote:
I HATED “THE GIRL WITH THE DRAGON TATTOO.” Boring. But here are a few interesting books that came out last week. “Guerrilla Social Media Marketing: 100+ Weapons to Grow Your Online Influence, Attract Customers, and Drive Profits” by Jay Conrad Levinson Shane Gibson. “It’s a Jungle in There: Inspiring Lessons, Hard-Won Insights, and Other Acts of Entrepreneurial Daring” by Steven Schussler and Marvin Karlins. And if you’re going into the food business, try “The Restaurant: From Concept to Operation” by John R. Walker.
https://itsajungleintherebook.com/news-media
In addition to this good news about the New York Times, It’s A Jungle In There has Hit #1 on Amazon.com Business Books, and #1 on BarnesandNoble.com