My 11 Commandments for creating successful themed attractions, restaurants, and retail stores are Entertainment, Education, the Environment, Earning a Return on Investment and our Employees along with the five senses; Sight, Sound, Smell, Touch and Taste. The most important is PASSION. I talk about this in my book, It’s A Jungle In There: Inspiring Lessons, Hard-won Insights, and Other Acts of Entrepreneurial Daring.
The Dulcimer Medical Center had their 5 year anniversary and to celebrate, Dr. Parnell and his partner Dr. Denise Shavey closed their clinic for the day and provided a fun-filled day for their employees. They came to visit our Creative Laboratories to give their staff a unique experience and to energize them to make their own dreams become a reality.
Dr. Steven Parnell and his partner Dr. Denise Shavey have a passionately unique and creative approach to their center and utilizes the 11 commandments in their clinic. The name Dulcimer Medical Center was inspired by the musical instrument of the same name and comes from the root words dulce’ meaning ‘sweet’ and ‘melos’ meaning ‘song.‘ In skillful hands the hammered dulcimer produces beautiful music with sweet melodies and pleasing harmonies. As one of their core values, harmony is the inspiration for the center’s design and operation. Their focus is Harmony between the patient and the therapy prescribed, harmony in treatment options and locations, harmony in internal health and harmony among the staff.
Their environment enhances health utilizing entertainment, education and the five senses with each of their patient and procedure rooms in different and unique themes. Children love the Jungle, Dinosaur and Dr. Seuss rooms. Teens enjoy the sports room that highlights all the area schools. The Paradise Beach or The Garden of Serenity are ideal for relaxing. Dedicated to the overall well–being, along with being equipped with the latest technology, they have state of the art equipment, and a team of experienced professionals.
Congratulations to Dulcimer Medical Center on their 5 year anniversary. We see many more years of continued success due to The Dulcimer Difference, where Harmony enhances health.
I am very honored to have been asked to be the guest speaker at the Commencement ceremony for the Minneapolis College of Art & Design (MCAD) on Saturday, May 7. I look forward to meeting and congratulating all the students who will be walking and graduating. I am happy to be celebrating this grand moment with them. I will also be the Commencement guest speaker for Cheshire Academy on Saturday, June 11 in Cheshire, CT.
Commencement Guest Speaker for Minneapolis College of Art & Design
Saturday, May 7, 2011
3:00 p.m. – 6:00 p.m.
Keynote Speaker for the Urban Land Institute Leadership Group
Wednesday, May 11, 2011
7:20 p.m. – 9:00 p.m.
Last Thursday I had the pleasure of being a Keynote Speaker at the SATO Leadership Conference in Orlando, FL. I was given five words to base my speech around; Change, Courage, Unity, Innovation and Hope. I’d like to talk a little about these five words because I feel they are important to remember and initiate in day to day business or activities. We always hear the saying, “Change is good.” I agree with this saying. If it wasn’t for change we would have never been able to advance in technology or the medical fields. Courage is a word I know well, and talk about in my book, It’s A Jungle In There. I talk about how it takes Courage to live out your dreams even if people tell you you’re crazy. Unity is a word that everyone has been a part of, whether it’s working on a business project or making dinner there is always someone there to give you a helping hand. Innovation is the key to new ideas and contraptions. Without Innovation we would not have the light bulb or Twitter. Last but not least I’d like to talk about Hope. Nothing can be accomplished without Hope. Hope is the fuel that drives you to Innovate and Change. Hope brings people together and gives you the Courage to keep moving forward day after day. Please feel free to share your comments on this blog. Steven Schussler
Extreme Accounting by Steven Schussler, Columnist for the Minnesota Business Magazine. TIM MYSLAJEK has built a reputation as a top notch accountant, and he’s done it while being an adrenaline-seeker in an industry that is typically buttoned-down. His passion for people and his method of connecting with them has led to his company’s perpetual growth. His commitment to helping both companies and the average Joe, along with adding an element of “fun” to this industry has contributed to Myslajek LTD’s success.
“Never cut what you can untie.” – Joseph Joubert
In Steven Schussler’s book, It’s A Jungle In There, Chapter 26 talks about bridges and crossing them a second time. At some point in your entrepreneurial life (maybe at many points) someboby is going to disappoint you or, possibly, take advantage of you. When this happens, should you just write this person off and decide to work with him again? To learn more about what Steven has to share on this topic in his book go to It’s A Jungle In There to order your autographed copy.
Chapter 20 of It’s A Jungle In There by Steven Schussler is about PEOPLE. Do you care about the feelings and needs of others and take active steps to help them achieve their personal goals? Think back for a moment and identify someone you really respect — somebody for whom, if he asked you to go to the ends of the Earth, you would make the trip. Chances are this somebody is a person who cared about you. Giving others the sense you care about them is one of the most important elements when it comes to make a positive impression on them. This and many more Inspiring Lessons, Hard-Won Insights and Other Acts of Entrepreneurial Daring are written in Steven Schussler’s book “It’s A Jungle In There”.
“I will pay more for the ability to deal with people than any other ability under the sun.” John D. Rockefeller
Steven Schussler: ‘I’m not one who gives up’
Creative stunts helped Steven Schussler launch his career and later get Rainforest Cafe off the ground.
By WENDY LEE, Star Tribune
Before Steven Schussler created and sold the Rainforest Cafe, his neighbors thought he was into black magic.
Schussler spent nearly $400,000 turning his St. Louis Park home into his concept, with sound systems, waterfalls, 40 tropical birds, two 150-pound tortoises and other exotic animals.
He painted his ceilings black, so that when the greenery couldn’t cover all parts of the wall the rainforest facade would look more real. He spent nights crying and at times, even he questioned whether he was psychotic.
Do you enjoy using your imagination to dream up new ideas, products, or services that could generate profits in the marketplace?